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Our Story
Brain & Beyond is a cognitive skills and brain training center situated in Amman, Jordan, dedicated to improving learning and reading abilities through applied neuroscience. The center's philosophy draws on brain research developed since the 1980s, which revealed that the brain's structure is not permanently fixed and that mental skills are constantly changing. Leveraging the concept of neuroplasticity—the ability of nerve cells to modify their activities in response to environmental changes and repetitive practice—the center demonstrates that cognitive capacity can be expanded beyond apparent limitations. By utilizing insights comparable to those gathered from functional Magnetic Resonance Imaging (fMRI), Brain & Beyond shows that targeted training can yield remarkable improvements in cognitive skills. The center operates from Building 21 in the Al-Kawthar Complex on Pekin Street and invites prospective clients to begin with a professional assessment.
Programs & Trainings
🎓 Cognitive Skills Assessment — A comprehensive diagnostic evaluation designed to identify specific strengths and weaknesses across an individual's cognitive skills profile. This assessment constitutes the mandatory first step of the client journey and must be completed before any consultation or training enrollment.
🎓 Comprehensive Consultation — A personalized review session with the Center Director to discuss assessment results in detail and receive tailored training recommendations. The consultation is offered to individuals or families and requires the prior completion of the Cognitive Skills Assessment.
🎓 Brain Training Program — The center's flagship 14-week intensive program featuring daily one-hour training sessions held in the afternoons. Enrollment in this program strictly requires prior completion of both the Cognitive Skills Assessment and the Comprehensive Consultation.
🎓 Try Brain Training — An introductory experience allowing prospective clients to explore brain training techniques and gain firsthand insight into the methodology before committing to the full program.
🎓 Cognitive Skills Glossary — A dedicated educational resource explaining the terminology and key cognitive skills targeted during training, supporting client and family understanding of the underlying science.
Specialties
🎯 Cognitive skills assessment and enhancement
🎯 Neuroplasticity-based brain training
🎯 Learning ability improvement
🎯 Reading ability improvement
🎯 One-on-one personalized training protocols
🎯 Science-backed cognitive development
Methods & Approach
The methodology centers on neuroplasticity: when a person learns a new task, neighboring neurons are called upon, and once the task is mastered through repetition, those neuronal connections are strengthened, leading to more accurate recall. Brain & Beyond applies this science through intensive, individualized training designed to increase the brain's processing speed and efficiency. Rather than offering conventional subject tutoring, the center trains the underlying cognitive machinery, creating improvements that transfer to learning and reading performance. The approach is validated by the understanding that the human brain is capable of amazing change when provided with the right training environment.
Who It's For
The center welcomes individuals of all ages—children, adolescents, and adults—who experience cognitive or learning challenges, as well as those seeking to maximize their mental performance. Because the consultation process explicitly invites families, the center is particularly suited for parents seeking support for their children's learning difficulties. The programs are designed for anyone who believes that perceived cognitive limitations can be overcome through structured, scientific training.
Facilities & Practical Info
Brain & Beyond is located in Building 21, Al-Kawthar Complex on Pekin Street in Amman. All visits are by appointment only. The flagship Brain Training Program runs for 14 weeks with daily one-hour sessions scheduled in the afternoons. Clients must progress sequentially through assessment and consultation before enrolling in the training program. The center offers multiple contact channels including telephone and WhatsApp for inquiries and booking.
Location
Address: Building 21 - Al-Kawthar Complex, Pekin Street, Amman, Jordan
Hours: Afternoons for training sessions; visits by appointment only
The "+"
✅ Rigorous science-backed foundation in neuroplasticity and fMRI-informed research
✅ Mandatory individualized assessment ensures data-driven, personalized recommendations
✅ One-on-one training format providing individualized attention
✅ Family-inclusive consultation process with the Center Director
✅ Structured 14-week daily training model to maximize neural pathway strengthening
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